Haikini Launches ‘Ikigai’ Collection in La Union
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Beckie launched the latest collection of Haikini with a posse of wahines that paraded the bikini line around surftown. The bikinis were displayed at the retail store and events space, Open House, and the first 20 customers enjoyed discounts for multiple sets purchased, as well as cocktails that night at neighborhood bar, The Shrine of Satisfaction. “I’ve been extremely blessed to meet so many beautiful souls during my first trip,” she shares. “I’ve never felt out of place here because of how welcoming they were in sharing their space, their food and, of course, the waves here in La Union.”
In 2017, she founded Haikini with the dream to make “bikinis that stay on,” as the tag on her latest collection reads. Driven by fashion and functionality, Beckie focuses on swimwear that is comfortable, affordable, and practical in and out of the water, and for all body types. “Ikigai,” which she calls this collection, takes from its Japanese definition as “a reason for being.” For Beckie, “It is your reason to get up in the morning, to enjoy the meaning of life… It is your THING that makes you think life is beautiful.” She incorporates tie-dye into the prints of this collection to represent the uniqueness of the individuals she made it for, emphasizing that this design technique doesn’t produce any two patterns that are the same. “Just like how nobody can tell you what your Ikigai is,” says Beckie, “It is yours to figure out, and through that process you learn more about yourself, your passions, and your purpose in life.”
The collection has sets named after some surf spots around the Philippines: Mona Liza and Carille for LU, Rock Island and Cloud 9 for Siargao. “Being from Singapore, a country with no waves, I’m always looking for different spots to practice surfing and meet other surfers from different parts of the world,” says Beckie. Before coming to LU, she had already met Daisy Valdez (“One of the best female surfers in the Philippines who lives here,” according to Beckie) while surfing in Bali. This dynamic in forming friendships is another signature to the Haikini brand, which Beckie uses to nurture a “seasterhood” of female surfers that go on solo surf trips, together.
Cloud 9 Bikini Set | Photo by Tarish Zamora
While the eventful weekend has passed – to an astonishing success that featured more than a dozen sets sold during launch day at Open House in La Union – the friendships that Beckie has made in LU are sure to bring her back. “We’ve all kept in close contact ever since I left after the SEA games,” she shares, “I promised myself that I have to visit my friends here every year as they have honestly changed my life for the better!”
To sign up for the Haikini Seasterhood surf camps, send an email to hai@haikini.co to receive dates and details. The Haikini “Ikigai” collection is available at Open House while supplies last. Check out @haikini.co on Instagram.
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